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Is leap of faith the new TLDs’ sole branding strategy?
Posted by Encirca Support on 03 June 2013 10:23 AM

Warren Buffet famously said, "It takes twenty years to build a reputation and five minutes to ruin it."

Every TLD applicant will need to decide how to build trust in their new TLD. The question is, how will they do it? Will you do it up-front or do you expect your public to take a leap of faith?

Read the rest of my article on: CircleID

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Radio Global Domains Kicks Off Sunrise
Posted by Encirca Support on 30 May 2013 12:32 PM

The Sunrise Period for the Radio Global Domains is Now Live.

The .AM and .FM Top-level domains, which have been marketed to the Radio industry for many years has decided to create new domains for start-ups.

These domains will be and So, resulting domain names would be in the form of


Before launching these new namespaces, the Radio Global registry will be conducting a Sunrise Period for trademark owners starting May 28. Trademark owners may submit trademark records or proof of a record approved by the trademark clearinghouse.

More details here: Radio Global Domains

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Maintenance This Weekend
Posted by Encirca Support on 28 May 2013 01:36 PM
EnCirca will be performing maintenance throughout the memorial day holiday weekend (May 25-27). Users may experience performance delays or intermittent downtime.
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